Your revenue strategy.Executed consistently.
Grw runs the work behind every deal, and shows you how to hit the number.
You own the number. But the work behind it runs on memory, admin, and guesswork.
Your best rep's playbook lives in their head.
Every rep sells their own way. When your top performer leaves, the playbook walks out the door with them.
Your CRM can't be trusted.
Admin lands on the people who should be selling, so half of it never gets logged. Pipeline and forecast run on guesswork you can't take to the board.
Your AI is scattered and unaccountable.
Every rep uses it their own way, so instead of a return you get a mess you can't see, standardize, or trust.
Grw keeps the CRM clean, the forecast honest, and the AI governed, so revenue teams can scale with confidence instead of chaos.
Grw does the work. You hit the number.
Signal in. Action out. Every call, the same way.
Grw records every sales call and turns it into the work: CRM updates, follow-ups, proposals and coaching, minutes after you hang up. You get a pipeline built on what buyers said.
Call recapThe work behind every deal, done.
Grw preps every meeting, drafts the follow-up and updates the CRM after every call, and chases the deals going quiet. The busywork stops landing on your reps and your ops team, and it pays off in your first week, not a year.
After the callEvery rep coached on every call.
Feedback on every real conversation, deal reviews with clear next steps, and 1:1 prep for managers. Your newest and least AI-savvy reps come up to your best rep's level, not just your power users.
Call feedbackSee where the number will land.
Rep-level performance, deal-risk flags, and the pipeline and forecast you can take to the board. Catch risk before it costs you the quarter, not after.
ForecastOne playbook, running across the team.
Build your best rep's playbook once, and Grw runs it across every rep on every deal. When your best rep leaves, the playbook stays. This is the one thing single-player tools and DIY builds can't do.
Team playbookOutcomes teams achieve with Grw.
We're basically married to Grw at this point. I can't imagine doing sales without it.
Lift every role. Ease every workload.
CRO, VP of Sales
Know if you'll hit the number, and where the risk is.
See how Grw helps sales leaders →Building it yourself
Grw · One system for the teamAdoption without a rollout.
No new tool to learn, no new tab to open. Grw shows up where your team already works.
Lives in
Slack, Teams, your browser, and Claude via MCP
Replaces
The standalone notetaker or call recorder you're paying for
Grw for revenue teams, answered
Have more questions? Talk to us.
What is Grw?
Grw is the AI system for revenue teams. It records sales calls, updates your CRM, drafts follow-ups, coaches reps and builds a forecast from what buyers actually said. Your sales strategy then runs the same way on every deal, for every rep.
How is Grw different from a notetaker like Gong, Fathom or Otter?
Notetakers capture the call. Grw also does the work after it: CRM updates, follow-up emails, deal risk flags and coaching, all to one standard across your team. Most teams replace their notetaker with Grw, so it's usually a swap rather than a new line on the budget.
Can Grw update Salesforce or HubSpot automatically?
Yes. After each call, Grw updates the deal stage, next step, close date and contacts in Salesforce, HubSpot or Dynamics 365 from what was said. Admins choose which fields it can change, and whether a person approves each update first. Every change is logged with the before, the after and the reason.
How does Grw improve sales forecast accuracy?
Grw builds the forecast from real buyer conversations and CRM data, not rep guesswork. It flags deals at risk early, such as a missing decision maker, an unconfirmed decision date or a quote gone quiet, so leaders can act before the quarter slips.
Will my team actually use it?
Yes. Grw works where reps already are: Slack, Microsoft Teams, Gmail, Outlook, the browser and Claude via MCP. There's nothing new to learn, and leaders set one standard for the whole team, so adoption doesn't depend on each rep opting in.
Is our data safe with Grw?
Yes. Grw is SOC 2 compliant, follows the permissions in your connected systems and never deletes a record. Your data is never used to train other models. You can require approval before any CRM write, and every AI action is logged.
What does Grw integrate with?
Grw connects to Salesforce, HubSpot and Dynamics 365, plus Gmail, Outlook, Google and Microsoft calendars, Zoom, Google Meet, Teams and Slack. It also works with Claude through MCP. It records calls with a notetaker or without a bot.
How much does Grw cost?
Grw costs $150 per seat per month billed annually, or $175 billed monthly, with a five-seat minimum. Everything is included: unlimited conversation intelligence, workflows and AI usage, plus setup and support. There's no platform fee, no add-ons and no credits.
How long does it take to get started?
Most teams are live in the first week. We connect your CRM and tools, set Grw up around your sales process and playbook, and the busywork starts dropping right away.
Ready to bring Grw into your team?
Leave your details and we'll be in touch.
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